ICE CREAM EMPIRE is a fun family tabletop board game for 2-4 people that empowers players to build an Ice Cream company from the ground up! Players buy inventory, sell inventory and build a network of retail ice cream stores across the United States. Each player’s challenge is to determine which flavors to buy and sell as inventory costs and market selling prices fluctuate.  As each ice cream truck can only carry 8 tons of ice cream, players must choose flavors wisely and strategically.  The game itself excites the kid in all of us but it's strategic enough to appeal to the most serious gamer and no two game experiences are alike. It's a perfect family game as it appeals to all ages although to fully enjoy the strategy of the game we recommend 7 and up. If you love games and you love ice cream, you’ll love Ice Cream Empire.